Probable Niche

We've identified the niche as road safety.

road safety

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as road safety.

safety, roads, road, driving, cars, drivers, traffic, news, car, auto racing, racing, india, home, auto, safe, car care, car buying, drive green, car maintenance, safety week's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 23:09 UTC on July 15, 2014. The source was comprised of 43018 characters, of which 38772 are code, leaving an organic character count of 4246. The total word count on the home page is 712. We filtered out 33 numbers, 266 common words, and 41 words shorter than three characters in length, leaving an impact word count of 341. The size of the lexicon (number of unique words) is only 202. We extracted thirteen top keywords, leaving 6.43% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %
safermotorways 154.39%

Top Phrases

KeywordFrequencyFrequency %
motorway accidents 55.05%
road safety44.04%
reducing congestion33.03%
motorway investment 33.03%
increasing road 33.03%
single biggest22.02%
motorway technology 22.02%
motorway congestion 22.02%
driver safety22.02%
worst motorway 11.01%
winter driving11.01%
web design11.01%
way motorway 11.01%
violently killed 11.01%
used car11.01%
trl study 11.01%
transport forget 11.01%
traffic polution 11.01%
thought safety 11.01%
text driving11.01%
technology reduces11.01%
strapped britain 11.01%
steal safety 11.01%
speed camera11.01%
seat belt11.01%
scrappage scheme11.01%
saving money11.01%
safety standards11.01%
safety barriers11.01%
safety barrier11.01%

Domain Name Keywords

We found 2 significant keywords appearing in the domain name
  1. safermotorways
  2. motorway


Source Character Count 43018
Code Character Count 38772
Organic Character Count 4246
Filtered Numbers 33
Filtered Words (Common) 266
Filtered Words (Short) 41
Total Word Count 712
Impact Paragraph Count 681
Impact Word Count 341
Impact Lexicon Size 202


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